Legal

Privacy Policy

This Privacy Policy explains what personal information First Faces Models collects, why we collect it, and how it is stored, used and protected when you use our website and platform.

Because our services are built around children and families, we hold ourselves to a higher standard around how that information is handled — this policy sets out exactly what that means in practice.

At a glance

  • We collect only what's needed to run a profile and connect it with casting opportunities — names, contact details, images and basic details about the child being represented.
  • We never sell personal data, and we only share it with a client once that client has actually hired for a placement.
  • You can request a copy, a correction, or full deletion of your data at any time.
  • Children's information is only ever collected with a parent or guardian's consent and account access.

Information we collect

To create and manage a profile on First Faces Models, we collect:

  • Personal identification details — name, email address, phone number and photos.
  • Where the profile represents a child, basic details about that child necessary for casting purposes, such as age, general appearance details and location, provided and controlled by the parent or guardian.

How this information reaches us

Almost all of the data we hold is given to us directly by you — most commonly when a parent, guardian or model registers for our services, completes a profile, or responds to a casting opportunity through the platform.

What we use it for

We use the information we collect to:

  • Set up, verify and manage your account and profile.
  • Let you know about casting opportunities and when a client wants to move forward with a booking.
  • Get in touch where needed, by email, text message, WhatsApp or through the platform itself.

Who we share it with

Profile and application information is collected to help us place a model with suitable work — it is not handed to anyone beyond that purpose. We only pass relevant details to a client once that client has confirmed a booking involving your child, and only the information needed for that booking.

We do not sell personal data to third parties, and we do not share it for marketing purposes outside of First Faces Models.

How long we keep it

Your information stays on our systems for as long as your account remains active. If your account expires, or if you ask us to delete your data, we will remove it — any request to delete your information is actioned promptly and in full, in line with GDPR and equivalent data protection laws.

Children's privacy

First Faces Models is built around representing children, so protecting their data matters more here than almost anywhere else. A child's profile can only be created and managed by a parent or legal guardian — we do not knowingly collect information directly from a child without that adult's involvement and consent.

A parent or guardian can review, correct or request deletion of their child's information at any time, with no need to give a reason.

Your data protection rights

You're entitled to the following rights over your own (or your child's) data at any time:

  • Access — request a copy of the personal data we hold about you.
  • Rectification — ask us to correct inaccurate information or complete anything that's missing.
  • Erasure — ask us to delete your personal data, subject to certain conditions.
  • Restriction — ask us to limit how your data is processed, subject to certain conditions.
  • Objection — object to how we're processing your data, subject to certain conditions.
  • Portability — ask us to transfer your data to another organisation, or directly to you.

To exercise any of these rights, email us at [email protected].

Cookies

Cookies are small text files stored on your device that help us recognise you and understand how our site is used. We use them to keep you signed in, and more broadly to remember your preferences and understand site activity.

The cookies on our site fall into two groups:

  • Functionality cookies — remember things like your sign-in state and preferences, including a mix of first- and third-party cookies.
  • Advertising cookies — help us understand visits to our site and, in some cases, are shared in limited form with advertising partners so you may see relevant ads elsewhere based on your activity on our site.

Most browsers let you block or delete cookies — see www.allaboutcookies.org for instructions. Blocking cookies may mean some parts of the site don't work as expected.

International data transfers

We operate across multiple countries, which means your information may be processed in a country other than your own. Where that happens, we take reasonable steps to make sure it continues to be protected to a standard consistent with this policy and applicable data protection law.

Changes to this policy

We review this policy regularly and will update this page whenever it changes. Please check back from time to time.

Last updated: October 2026.

Questions about this policy?

If you have any questions about how we handle your data, or want to exercise any of your data protection rights, email us at [email protected].